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SSTI shares communication strategies at InBIA's ICBI39 conference
Earlier this week, SSTI participated in InBIA’s 39thInternational Conference on Business Incubation (ICBI39) in Philadelphia. The event brought together entrepreneurship support professionals from around the world to tackle shared challenges and explore strategies for fostering entrepreneurial ecosystems.
SSTI Program Director Casey Nemecek presented strategies for effectively communicating TBED concepts to broader audiences as part of the “Advocating for Entrepreneurship” panel session. The presentation emphasized three key approaches: making technical concepts accessible through relatable examples, centering local impact, and enlisting trusted community voices to demonstrate why innovation-driven economic development matters to communities and funders. This theme of clear, strategic communication resonated throughout much of the conference’s programming, from sessions on program sustainability to discussions about cross-organizational partnerships to build resiliency.
As always making new connections and reconnecting with familiar faces from SSTI member organizations was energizing. We look forward to being on the road again in June for the Global Entrepreneurship Congress in Indianapolis!